IBO May Virtual Breakfast Meeting
Tuesday, May 26, 2026 at 8:00 AM
The Architecture of Online Growth:
Five Steps to Build and Scale Your Digital Presence
Vivienne Sayers O’Callaghan
This presentation will explore how professionals can build and scale a strong digital presence in today’s attention economy. Drawing on the experience of building an audience of over 250,000 followers and generating more than 125 million views, Vivienne will introduce a clear, five-step framework designed to promote sustainable digital growth.
Tailored for professionals, founders, and leaders looking to use social media as a strategic asset, the session outlines a structured methodology and framework for long-term digital growth, practical direction on building a large audience, and a more informed approach to their online presence.
Come prepared to share your details in the virtual chat with everyone in attendance and in our follow-up email.
Everyone is welcome! No cost to attend.
Zoom link provided with RSVP confirmation and again on the morning of the meeting.
ABOUT VIVIENNE SAYERS O'CALLAGHAN:
Vivienne Sayers O’Callaghan is a New York–based content creator, digital strategist, and founder of the creative agency and consultancy Signature Socials LLC. A native of County Cork, she partners with Irish and U.S. brands on social media strategy, website development, and digital positioning, helping them translate real-world authority into an influential and commercially valuable online presence.
Alongside her work in digital strategy, Vivienne is a recognized Gen Z voice in the global promotion of Irish language, arts, and culture. Through short-form video storytelling, she has built an audience of over 250,000 followers and generated more than 125 million views, bringing modern Irish identity to life in contemporary digital culture. Her work and commentary have been featured in The Irish Times, The New York Post, and National Geographic.
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